The link below will take you to the webcast of February 26th. We apologize for the poor quality of the recording, especially the first few introductory minutes.
It is embedded on this page: https://energy.wisc.edu/iepec-behavior
The PowerPoint Slides can be viewed by clicking here: Behavior Panel
This was the second in a series of webcasts featuring IEPEC conference papers. The topics and speakers were drawn from presentations delivered at previous IEPEC conferences and subsequently nominated for this series by their session moderators.
Background: What’s the Issue? Across the country, energy policy makers, utility program planners, and energy efficiency practitioners from service providers to evaluators are engaged in discussions about programs and services that can reduce consumer energy use by influencing behaviors beyond purchases of more energy-efficient appliances. Today, the most common “behavior program” makes use of an intervention strategy called “feedback” and employs sending customers reports on how their energy use compares with their neighbors. But social science disciplines have something (and often different) things to say about behavior and behavior change. The panel will draw on research conducted to help utilities offer a broader set of behavior-based programs grounded in these various behavioral theories.
Building a Broader Set of Behavior Programs for Reducing Energy Use Speakers
The session covered:
- Why do we need to push the envelope to create a broader set of behavior programs?
- What do DSM people mean by energy-related “behavior” and “behavior programs?”
- What do different behavioral theories tell us about how to influence change in energy-related behaviors?
- In what places in the program process can social science theories be used to encourage change?
- What are some of the behavior change intervention strategies supported by social science theory that take us “outside the box” of traditional DSM programs?
- How might these strategies be used in energy efficiency programs? What are some examples of programs that draw on these?
- What new programs are utilities beginning to offer that make use of these strategies?
- What implications do these newer program designs have for program evaluators?
These free webcasts are another example of what we are able to do with support of our sponsors.